history and reference BMW Centennial Badge

[mo02]

Dear FAQ,

 

I have been working on an idea for a grille badge celebrating 100 years of BMW & would like to share my thoughts.  I also know that grille badges have been discussed in length before + there is even an FAQ badge.

 

My question is who is interested to pay up front + wait for a badge to get made?  I would need a lot of support from members to make this into a quality product, cloisonné if possible.

 

My personal opinion is that this would be a once in a life opportunity to represent our brand as it should be--with distinction blazing down winding roads.

 

Your thoughts?

 

PS: I have a design ready (non negotiable ) and can post an image if we can generate enough interest.

 

Mo Faraz

[Blads1]

Hi Mo !

I will go for one....

Best

Pierre

[achman]

I'd be interested, pending design!

[mo02]

Thanks guys, I will admit that I know very little about badge design, but I will be your soldier in getting these made. 

 

Here is the design.....If you love it, great!.....If not, please take a moment to let it soak in....the meanings + design all come from good intentions

 

I also know that the car is not a 2002 (BMW 507) but I wanted to look at the big picture and it seemed the 507 was produced mid-century and is and icon of BMW design.

(Yes BMW 2002 w/hofmeister kink is too...)

 

[jmr_1602]

I'd be interested.

Edited February 4, 2016 by jmr_1602

[mo02]

Thanks,

 

Here is an image of the badge cleaned up (note the colors can be changed & most likely will be)

 

Mo Faraz

 

Edited February 5, 2016 by mo02

[John_in_VA]

I'm a sucker for grill badges!  Will it be cloisonne?

Since BMW is 100 y/o, and the 2002 is 50 y/o, doesn't that put the 2002 in the "sweet spot" to be depicted on the badge, or is it too pedestrian?

[mo02]

John,

 

I appreciate your enthusiasm, I am working on finding a manufacturer to make them out of cloisonné cost permitting.  So a higher quality, but also a higher price....will be worth it IMHO.

 

As for the lack of 2002, I love the car so much.....but what happened from a design standpoint is it seemed too boxy as a silhouette (front, back, side) so the curvy, vivacious 507 won out...for now....

 

Another reason I couldn't decide on what car to include (coupes are nice too) is that it seemed the 507 could be a neutral choice so any BMW owner could represent this badge....

 

A window detail would have been nice, but its been featured before & not a design possibility for me.

 

I will keep posting updates on timeline, pricing, color schemes, etc... as they become available.....in the meantime, keep the comments rolling & thanks for your interest!

 

Mo Faraz

[Oregon2002]

I'd be interested in this as well

[theNomad]

The design doesn't flow well. Non-negotiable you say?

Can you explain the most prominent feature, the "dedication" item?

[Tanktheory]

Looks like a BMW sponsored, American Express card.

[mo02]

Looks like a BMW sponsored, American Express card.

 

I like that idea, you can probably place it in your wallet if you have one of those straight 'half-fold' ones ....just have to find a way to set the smart chip on it for you.....

 

-M

[mo02]

The design doesn't flow well. Non-negotiable you say?

Can you explain the most prominent feature, the "dedication" item?

 

I will try not to make a long design analysis so it will be 'a + b = c' answers....I hope that's ok?

 

Symbol of ancient soldier = dominance of an idea to achieve a goal

 

WWI = beginning of BMW brand and also sanctions which forced the BMW motorcycle birth

 

Any long celebration is about the people involved + their dedication.....I could have chosen a driver with goggles, prominent engineer/designer, or the oldest form of organization I could think of that helped form and shape our brand which to me was a soldier type symbol.

 

I hope that has shed some light on it.

 

Mo Faraz

[nbcbird]

Please seek the help of a design professional. My sense of the design is that there is no typographic hierarchy and the layout is simply a collection of small scale images (some of them obscure--like the trojan head). I wonder what BMW AG has in the works.

[mac]

To "busy".

 

K.I.S.S.

 

mac.

 

PS.  But you probably gave the idea to BMW AG and they are probably working on one themselves right now.